When it comes to marketing your business in the increasing digital world today, one of the most important components is that of the extent and sufficiency by which you are using SEO related strategies. By implementing certain SEO type strategies in the content that is produced for your business, it can help ensure that content is boosted to land towards the top of the search rankings, and increase awareness to you website and business as a whole.
Key Takeaways:
- An annoying but important task for site owners is to periodically scan all outbound links, as over time they can become broken or lead to negative sites.
- Even if you have crafted a fabulous meta description of your site, it should still be reviewed for changes and tweaks regularly.
- Use Google analytics tools to assess pages with high bounce rates, both to hone in on the problem and to fix it.
“When the fundamentals are taken care of, we tend to get better results from all of our SEO efforts.”
