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How to Build a Lucrative Online Community for your Small Business

Social network marketing

Online communities serve a variety of business goals, such as providing service and support, fostering innovation, and building brand equity. Your platform depends on your target audience. For example, Millenials are on Instagram and corporate leaders on Linkedin with most people also on Facebook.

You need to up with different marketing ideas because unique gets you noticed and imitation gets you ignored. Don’t be afraid to be an oddball. People will admire your courage and follow you.

Blogs, videos and podcasts are great ways to deliver your products. Start with a lower price first then, as trust builds introduce expensive offers. A landing page is a single web page with only basic information about what you are promoting. Go for a single page as it has only one action and reader’s don’t get distracted. You should engage them several times per day on the platform.

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