• Skip to content
  • Skip to primary sidebar
  • Skip to footer

Smoking Chili Media

Digital Marketing Agency in London

  • About Us
    • Testimonials
  • Services
    • Social Media
    • SEO
      • Ecommerce SEO
    • Email Marketing
    • Facebook PPC Management
    • Website Design
    • Graphic Design
    • Copywriting
    • Video Production
  • Work
    • Portfolio
    • Case Studies
  • BLOG
  • Contact
  • T: 020 3289 5595
  • FREE SEO Analysis
    • Google Review Link Generator

Content and links: Why collaborating with your client is so key to success

May 9, 2017 By Admin

Are you making the most of the talents in both yours and your clients teams? If you’re running a content and link building campaign for a client, it’s vital that you tap into the know how and insights different parts of the team have if you want to make it a success. For we all take different approaches to problem solving and you’ll be amazed at how each cog in the chain can help with the whole. So let’s break it down:

The Content and Link Building Stakeholders

PR – These people have ways and means of reaching influencers that maybe you don’t. So it’s vital to get them on board with your overall content and link building strategy to see how they can use their talents to help implement the plan. 

SEOs – These guys and gals are needed to do redirects for old pages, to fix major technical issues and do a lot of the nitty gritty tasks. They can also peer under the hood of your competitors, see what links they are getting and provide a great list of potential relationship targets.

Outreach specialists – They know how to connect with webmasters and build meaningful relationships so make sure they know who you want to target and why. You need a really good one to get results.

Business owners – You need to listen to the business owner when they speak because they have lived and breathed the landscape longer than anyone.

Developers – It is a good thing to know the developers of your clients website and also to be on their good side because they hold an awful lot of power and need to be onside for big implementation projects.

You should build links by employing different strategies based on your teams abilities and have more than one person working on each client account. A team member in PR, for example, might point out something that someone in the outreach team didn’t think to consider. As such getting feedback from other team members is always a good idea.

Ask what they think about which link building relationship opportunities they like, the reasons why and also which ones they don’t like. By keeping the team regularly engaged in the process you’ll be able to adapt and hone your strategy through the implementation phase for the best end results.

Key Takeaways:

  • Communication with your client is vital in assuring you get the right message to end users.
  • A good SEO can be the difference between a successful and unsuccessful ad campaign.
  • One of the greatest weaknesses of teamwork is the biased nature of your group like thinking. So get the client to look on your plans with fresh eyes.

“While any good link builder can analyze a link profile and keep the link momentum going, SEOs are needed to do all sorts of things (to overgeneralize).”

Read more: http://searchengineland.com/content-links-really-take-village-273316

(abstract 3BS6ERDL937WR1K1SJ65W3CZ3R6D67 3WMOAN2SRBXTENO98NXISK0HFF7NVG A3IB7YJHP04OHI)(authorquote 3M47JKRKCX1KA6OABBVPABYYS2X68M 3C6FJU71TQTND73NAZWODEW55S7UYT A1DCGB72N1UIPT)(keypoints 3RWB1RTQDJNSKC6FQ7UYGBPFNA9P83 32XVDSJFPZXEZE578CY7D0E6DYAM2R A3PB0KSWXYUEAY)

Related posts:

No related posts.

Filed Under: Features

Primary Sidebar

FOLLOW US ONLINE

  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Follow Us On Twitter

Follow @smokingchili

Sign-up to Our Newsletter!

Recent Posts

  • Effects Of The Helpful Content Update: Types Of Sites And Examples
  • Google’s Helpful Content Update: Top Ten Tips for Content Creators
  • 5 Pages Every Business Website MUST Have
  • Why is Social Media So Powerful?
  • What Are Pay Per Click Ads?

Categories

  • Features
  • Industry News

With thanks to:

NB: All the images used on our blog are copyright from www.123rf.com

Footer

GET IN TOUCH:

Smoking Chili Media Ltd
Onega House
112 Main Road
Sidcup
Kent
DA14 6NE

T: 020 3289 5595
E: info@smokingchilimedia.com
W: smokingchilimedia.com

FOLLOW US:

  • Facebook
  • LinkedIn
  • Twitter

ABOUT US:

We are a full service Digital Marketing Agency. We provide specialist SEO, Social Media, UX, Copywriting, Email, Remarketing & SEO optimised Website Design services. So if you’re looking for a Kent SEO Agency who can deliver results, you’ve come to the right place. Let us help you achieve your marketing and design goals today!

FREE INITIAL CONSULTATION:

Contact us for a FREE initial consultation on info@smokingchilimedia.com for further information.
Call Us Now   Email Us Now

OUR GOOGLE REVIEWS:

Google Rating
5.0
Smoking Chili Media
Smoking Chili Media
5.0
Peter Sheridan
Peter Sheridan
08:13 01 Nov 18
Great company to deal with, very responsive and their expertise is second to none.
Selin Gunel
Selin Gunel
12:23 19 Jul 18
Hi from Steps Dance Academy - Great working with Ali, Claire, Darren and the team. Incredibly knowledgable about SEO and fixing issues with our old website code. Always happy to answer any questions we had and have learnt a great deal from working closely with them the past couple of years. Looking forward to more success in the future. Thanks Selin
Matt Reynolds
Matt Reynolds
17:42 25 May 18
MattReynoldsPhotography.co.uk - I'm blown away by the results we've had since starting to work with the Smoking Chili Media team. Leads, inquiries and sales are up since our SEO campaign really kicked in after month 3. The guys are always on hand to help answer any questions we have about the SEO and social media process. So I can't recommend them enough. Great team, great service, great service, great results!  Thanks Matt Reynolds. --
Katie Whitney
Katie Whitney
19:42 11 Jan 18
Just wanted to say a big thank you to Ali and all the team at Smoking Chili Media for all their help with our recent online marketing campaign. They helped us greatly improve our Google Merchant Centre and Google Local presence as well as optimising our site so potential clients could find us through Google natural search. We’ve seen inquiries, phone calls and business increase as a result so we’re happy to recommend them to other businesses in the Bournemouth, Poole and Christchurch area.
Nigel Rumsey
Nigel Rumsey
18:08 22 Dec 17
David Lloyd Leisure - Dartford has been working closely with Smoking Chili Media throughout 2017. Our initial aim was simply to grow our face book following, however the team at Smoking Chilli took this to a whole new level. As well as dramatically increasing our face book following we have seem dramatic increases in member (and indeed non member) engagement creating a real feeling of 'clubiness' throughout our member base. This engagement, as well as amazing in club marketing (thanks Claire) has boosted member attendance at every social event this year which drives our retention as well as additional spend. Smoking Chilli has also been instrumental in raising the profile of the club within the local community which has driven non member club visits, leading to new member sales. If you are looking for a team who will deliver on every level and drive your online marketing to new heights then look no further than Smoking Chili. Thanks guys.
Terry Dempsey
Terry Dempsey
13:03 22 Dec 17
Ali is amazing, knows bucket loads about marketing strategy and has taken our SEO, social media strategy and web site optimisation to a whole new level, Claire is a design legend and now designs our products, Darren is cool as you like and drives the operation forward with his never ending reserves of energy. The rest of the support team are also fantastic. All in all a great team, extremely knowledgeable and accommodating and very happy to recommend them to anyone out there.
Sam Samuel
Sam Samuel
12:38 24 May 17
A very professional and thorough service with attention to detail. The guys were easy to work with, constantly fed back information and results with further recommendations where necessary. Clearly at the forefront of their game we gained a full understanding of what Google recognises as positive. We highly recommend you take a look at this property.
See All Reviews Write a review
powered by Google

CLIENT FEEDBACK:
What our clients say about us:
View Our Testimonials

KEY LOCATIONS:
SEO Dartford
SEO Bromley
SEO Sevenoaks

  • FREE SEO ANALYSIS
  • Newsletter Sign-Up
  • Get a Quote
  • LET’S TALK! CALL US ON: 020 3289 5595

Copyright © 2023 · Infinity Pro on Genesis Framework · WordPress · Log in

YES! SEND ME THE FREE TECHNICAL SEO CHECKLIST.