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How to Earn More Links and Social Shares: Insights From 759 Content Marketing Campaigns

Woman thinking of ideas for social media posts

How to Earn More Links and Social Shares: Insights From 759 Content Marketing Campaigns

Moderate different groups in order to build different social links. If you are able to pay attention to what is going on with these different groups have to say about a certain product and you want make sure that you reach a certain market segment within the economy.

Once people are able to find your product, it can be very important to have a good online presence tied to that product. It can also be very important to chart the success tied to a certain marketing campaign.

Key Takeaways:

  • Kerry Jones, director of marketing at Fractl, made the decision to gather the data acquired from 345 campaigns and share it so that other marketers could improve their content.
  • Then a few years later the same tactic of sharing from a campaign data pool was tried, but with a giant sampling from 759 campaigns.
  • Since people like to share what makes them feel good, it's a good idea to generate content with a positive emotional impact.

“Seventy percent of high success campaigns had an emotional hook compared to 45% of moderate success and 25% of low success campaigns.”

Read more: https://moz.com/blog/earn-more-links-content-marketing-campaigns

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