• Skip to content
  • Skip to primary sidebar
  • Skip to footer

Smoking Chili Media

Digital Marketing Agency in London

  • About Us
    • Testimonials
  • Services
    • Social Media
    • SEO
      • Ecommerce SEO
    • Email Marketing
    • Facebook PPC Management
    • Website Design
    • Graphic Design
    • Copywriting
    • Video Production
  • Work
    • Portfolio
    • Case Studies
  • BLOG
  • Contact
  • T: 020 3289 5595
  • FREE SEO Analysis
    • Google Review Link Generator

Social Media Content Strategy: 4 Critical Questions for Small Businesses

May 4, 2017 By Admin

What is your social media strategy? Do you have one? Most large businesses have a social media strategy, but should the small business owner follow the same strategy? Sage advice says that you should follow success, but imitating a large business when you’re working with a small business marketing budget could mean failure without the right kind of planning.

If you are a small business owner following the large business model it might be time to rethink your strategy.

Jessica Davis on Small Business Trends answers questions that a small business owner should be asking in the below article. She covers four key questions SME’s should be asking themselves.

  1. What content can I use to engage existing customers, find new prospects and find young budding talent?
  2. What are my competitors doing content wise in order to get their results?
  3. What social media platforms are my employees, customers and service providers on and how can I leverage their networks to best effect?
  4. What is the best software to use in order to manage my various social media accounts and get the biggest bang for my buck?

Having a social media strategy that fits the size and niche your business operates in should be “tailored” to fit your situation and no one else’s. A very good read for all SME marketers and business owners.

Key Takeaways:

  • Social networks are a necessity for all business sizes and types.
  • Many small businesses run straight into creating content without setting outcome goals at the start. KPI’s are key for all marketing efforts.
  • Content is at the core of any successful social strategy, and is usually intertwined with the goals that you wish to achieve on social networks.

“About two thirds of the world’s population is accessible via social networks.”

Read more: https://smallbiztrends.com/2017/03/social-media-content-strategy.html

(abstract 3G3AJKPCXLSLAPBE5R04CQ2MPEQ4YL 3SB4CE2TJVVEYTZFZYTVUZD2VQPXAV A1QYEBVXV006KJ)(authorquote 3OND0WXMHWFHGWIIKX8TZCJAC8AEH7 3UOUJI6MTDEYD2DD53AMU0PW2UVUXK A37MO1UBMX7ZLL)(keypoints 3KVQ0UJWPXLZH3KE4V1QWLNKE3SW5S 3FTOP5WARFOH2WW8QSH1EKTABE3J0N A53VYIFCCASOA)

Related posts:

No related posts.

Filed Under: Features

Primary Sidebar

FOLLOW US ONLINE

  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Follow Us On Twitter

Follow @smokingchili

Sign-up to Our Newsletter!

Recent Posts

  • Effects Of The Helpful Content Update: Types Of Sites And Examples
  • Google’s Helpful Content Update: Top Ten Tips for Content Creators
  • 5 Pages Every Business Website MUST Have
  • Why is Social Media So Powerful?
  • What Are Pay Per Click Ads?

Categories

  • Features
  • Industry News

With thanks to:

NB: All the images used on our blog are copyright from www.123rf.com

Footer

GET IN TOUCH:

Smoking Chili Media Ltd
Onega House
112 Main Road
Sidcup
Kent
DA14 6NE

T: 020 3289 5595
E: info@smokingchilimedia.com
W: smokingchilimedia.com

FOLLOW US:

  • Facebook
  • LinkedIn
  • Twitter

ABOUT US:

We are a full service Digital Marketing Agency. We provide specialist SEO, Social Media, UX, Copywriting, Email, Remarketing & SEO optimised Website Design services. So if you’re looking for a Kent SEO Agency who can deliver results, you’ve come to the right place. Let us help you achieve your marketing and design goals today!

FREE INITIAL CONSULTATION:

Contact us for a FREE initial consultation on info@smokingchilimedia.com for further information.
Call Us Now   Email Us Now

OUR GOOGLE REVIEWS:

Google Rating
5.0
Smoking Chili Media
Smoking Chili Media
5.0
Peter Sheridan
Peter Sheridan
08:13 01 Nov 18
Great company to deal with, very responsive and their expertise is second to none.
Selin Gunel
Selin Gunel
12:23 19 Jul 18
Hi from Steps Dance Academy - Great working with Ali, Claire, Darren and the team. Incredibly knowledgable about SEO and fixing issues with our old website code. Always happy to answer any questions we had and have learnt a great deal from working closely with them the past couple of years. Looking forward to more success in the future. Thanks Selin
Matt Reynolds
Matt Reynolds
17:42 25 May 18
MattReynoldsPhotography.co.uk - I'm blown away by the results we've had since starting to work with the Smoking Chili Media team. Leads, inquiries and sales are up since our SEO campaign really kicked in after month 3. The guys are always on hand to help answer any questions we have about the SEO and social media process. So I can't recommend them enough. Great team, great service, great service, great results!  Thanks Matt Reynolds. --
Katie Whitney
Katie Whitney
19:42 11 Jan 18
Just wanted to say a big thank you to Ali and all the team at Smoking Chili Media for all their help with our recent online marketing campaign. They helped us greatly improve our Google Merchant Centre and Google Local presence as well as optimising our site so potential clients could find us through Google natural search. We’ve seen inquiries, phone calls and business increase as a result so we’re happy to recommend them to other businesses in the Bournemouth, Poole and Christchurch area.
Nigel Rumsey
Nigel Rumsey
18:08 22 Dec 17
David Lloyd Leisure - Dartford has been working closely with Smoking Chili Media throughout 2017. Our initial aim was simply to grow our face book following, however the team at Smoking Chilli took this to a whole new level. As well as dramatically increasing our face book following we have seem dramatic increases in member (and indeed non member) engagement creating a real feeling of 'clubiness' throughout our member base. This engagement, as well as amazing in club marketing (thanks Claire) has boosted member attendance at every social event this year which drives our retention as well as additional spend. Smoking Chilli has also been instrumental in raising the profile of the club within the local community which has driven non member club visits, leading to new member sales. If you are looking for a team who will deliver on every level and drive your online marketing to new heights then look no further than Smoking Chili. Thanks guys.
Terry Dempsey
Terry Dempsey
13:03 22 Dec 17
Ali is amazing, knows bucket loads about marketing strategy and has taken our SEO, social media strategy and web site optimisation to a whole new level, Claire is a design legend and now designs our products, Darren is cool as you like and drives the operation forward with his never ending reserves of energy. The rest of the support team are also fantastic. All in all a great team, extremely knowledgeable and accommodating and very happy to recommend them to anyone out there.
Sam Samuel
Sam Samuel
12:38 24 May 17
A very professional and thorough service with attention to detail. The guys were easy to work with, constantly fed back information and results with further recommendations where necessary. Clearly at the forefront of their game we gained a full understanding of what Google recognises as positive. We highly recommend you take a look at this property.
See All Reviews Write a review
powered by Google

CLIENT FEEDBACK:
What our clients say about us:
View Our Testimonials

KEY LOCATIONS:
SEO Dartford
SEO Bromley
SEO Sevenoaks

  • FREE SEO ANALYSIS
  • Newsletter Sign-Up
  • Get a Quote
  • LET’S TALK! CALL US ON: 020 3289 5595

Copyright © 2023 · Infinity Pro on Genesis Framework · WordPress · Log in

YES! SEND ME THE FREE TECHNICAL SEO CHECKLIST.