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Social Media Agency Kent - Engage Better, Grow Faster

Social media marketing is at the heart of business on today’s web. One way or another, if you are selling anything online, you need an active, ongoing, and engaging social media presence. You need this to build a following, gain greater brand exposure, develop an extensive prospect list, and ultimately make sales. It’s not rocket science, but it is time-consuming. And that’s why an experienced social media agency can help you get the most from this terrific opportunity.

Are You Struggling to Connect with Your Ideal Customers Online?

Standing out in the crowded digital marketplace takes a lot of work. Without the right strategy, you might be shouting into the void, wasting time and resources with little or no engagement.

Missing potential sales and growth opportunities can leave you behind your competitors. Our expert social media management team can tailor your presence on social media platforms to effectively captivate your target audience.

Are You Feeling Overwhelmed by the Constant Need to Update Your Social Media?

Social media requires frequent, high-quality updates. Keeping up can be stressful and time-consuming, pulling you away from other essential business tasks.

Neglecting other areas of your business can lead to missed opportunities and decreased overall performance. Let us take the wheel with our comprehensive social media management that keeps your channels buzzing with activity while you focus on your business.

Not Seeing Any Real Results from Your Social Media Advertising?

If your social media ads aren’t converting viewers into customers, you will soon have a negative return on investment. This is depressing and a waste of money.

Without a return on investment, your marketing budget will drain without benefiting your business. However, the good news is our targeted advertising strategies will increase conversion rates and ensure you see a real impact on your bottom line.

Is Your Brand's Voice Getting Lost Online?

Is your unique brand identity getting drowned out in the noisy social media landscape?

This is a common issue and makes it hard for your brand to be noticed or remembered by potential customers. Building loyalty and connections is only possible if your brand resonates with audiences.

We help clarify and amplify your brand’s voice to cut through the noise and make a memorable impact.

Are You Unsure How to Analyse and Act on Social Media Metrics?

There is a mountain of data available from your social media activities, but it can be overwhelming. You need to know what metrics to focus on to understand what’s working and what’s not.

Poor decisions based on incorrect or misunderstood data can lead to ineffective strategies. Our experts can translate your data into actionable insights, helping you to refine strategies and achieve better results.

Example Campaigns We Can Run For You

01.

Provide us with your email database, and we can load it into Facebook to drive targeted ads to past customers and prospects to drive all-important repeat business while increasing the average order value to increase your bottom line.

02.

Using that same email database, we can create a copycat audience of potential leads on Facebook. These are people of the same age, sex, and location as your existing customers who also have similar income, buying behaviour, interests, and hobbies. These highly targeted prospects convert at incredible rates.

03.

We will place a Facebook pixel code on your website to target existing customers and those with the closest matching profiles, buying behaviours and interests. Segmenting your customers and prospects into separate groups allows us to target specific offers that best match their buying intent.

Unlock Your Social Potential Now!

Let us help you leverage a combination of Facebook, YouTube, Twitter, Instagram, and LinkedIn (to name but a few) so that you become the recognised expert in your niche.

As an established social media marketing Kent agency, our unique blend of SEO processes and systems have taken years to develop and optimise to ensure that our clients get to the promised land of sales and influence in the shortest time possible.

Social Media Marketing FAQs

A successful social media marketing strategy should include several components:

  • Goal Setting: Decide what you hope to achieve through your social media efforts, such as increasing brand awareness, driving traffic to your website, or boosting sales.
  • Target Audience Identification: Learn who your target audience is, including their demographics, interests, and behaviours, to tailor your content and messaging effectively.
  • Content Planning and Creation: Make a content calendar that aligns with your goals and audience interests. Content should be engaging, relevant, and shared regularly to maintain audience interest.
  • Platform Selection: Choose the right social media platforms based on where your target audience spends their time. Different platforms cater to various demographics and content styles.
  • Analytics and Adjustment: Use analytics tools to track the performance of your campaigns and content. Analyse data to understand what works and refine your strategy over time for better results.

The frequency of posting on social media can vary widely depending on the platform and your audience. Here are general guidelines:

Instagram: 4-7 times per week

Facebook: 1-2 times per day

Twitter: 3-5 tweets per day

LinkedIn: 1-5 times per week

Maintaining a balance between being active enough to stay visible without overwhelming your followers is necessary. Consistency and quality of content are more important than frequency.

Paid advertising on social media offers several benefits:

  • Extended Reach: Paid ads can help you reach a larger and more targeted audience beyond your existing followers.
  • Enhanced Targeting: Platforms like Facebook and Instagram provide advanced targeting options, allowing you to reach specific demographics, interests, and behaviours.
  • Immediate Results: Unlike organic strategies, which build over time, paid ads can provide immediate visibility and results.
  • Brand Awareness: Paid campaigns can significantly boost your brand visibility, helping you to establish a presence and gain credibility.

Measuring the success of social media marketing can involve several metrics, depending on your goals. Key metrics include:

  • Engagement: Likes, comments, shares, and responses to your posts.
  • Reach: The number of people who see your posts.
  • Traffic: The number of visitors to your website from social media.
  • Conversions: The number of actions taken, such as newsletter signups, sales, or downloads.

Using tools provided by social media platforms, such as Facebook Insights or X (Twitter) Analytics, can help track these metrics effectively.

Handling negative feedback on social media requires tact and professionalism:

  • Respond Promptly: Address complaints and criticisms quickly to show that you value customer feedback and are attentive to their needs.
  • Stay Professional: Keep your responses polite and constructive, regardless of the tone of the feedback.
  • Take the Conversation Offline: If necessary, ask the customer to discuss the issue privately through direct messaging or email.
  • Learn and Improve: Use feedback to improve your services or products, demonstrating your commitment to customer satisfaction.

Used by Hundreds of Happy Clients

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