Google is one of the largest companies in the world and has a foothold over the internet like very few other online platforms. Not many can compete with Google and the services that they provide to users. In late September, or early October, there was a large algorithm update for Google. People wondered about the timing of it and if it was necessary. However, many people, consultants included, feel as if it was just the company trying to see how much users trusted them.
- Between September and October, Google went a bit nutty in the algorithm update department.
- Beyond the broad core algorithm updates that occur periodically, Google usually does small daily updates, refining areas of concern.
- Quality raters are live individuals that perform checks on the search engine results page manually for Google.
“He also just recently told us that while the Quality Raters don’t specifically impact rankings, if we can understand how to look at sites like they do, we can potentially be seen as higher quality by Google’s algorithms.”